Non-traditional Wine Guy


If you are not familiar with Wine Library TV, you should check out these podcasts. He has almost 900,000 people following him on Twitter! I admire how down to earth Gary Vaynerchuk is (and as some of you know, I always appreciate irreverance). Below is an except from the  NY Times article and a link to the full story. Enjoy.

“Gary V. is a one-man social network,” said Paul Mabray, chief strategy officer for VinTank, a wine industry think tank and consultancy. “He has the ability to get other people to believe in his product, and act as a megaphone for his message, and he’s the only wine writer we’ve seen adopted by mass culture, like Ellen and Conan.”